About Safetitude

Safetitude is a pioneering social enterprise in Asia, committed to adapting safeguarding to the regional context, ensuring organizations are safe spaces. For us, safeguarding is more than just protocol—it’s about an organization’s accountability to the communities they serve.

The basic denial of rights and violence against women and children in Asia often occurs in familiar spaces, driven by structural disparities, patriarchy, and prevailing social and gender norms. Top-down adult-child interactions demand obedience through fear, undermining children’s agency as individual rights holders.

At Safetitude, we firmly believe that shift in these social and gender norms and perception of communities about power and agency is at the root of wellbeing and safety. Our goal is to bring a shift in this approach, as imperative determinants of empowerment and equitable relationships that foster a culture of safety and respect for women, children and vulnerable communities. Recognizing the power imbalance between organizations and the children and communities they support is crucial for driving real, lasting change. We are committed to provide accessible resources and knowledge on safeguarding to all organizations, along with providing advisory and hand holding support.

In the broader ecosystem, we view ourselves as an accelerator and a resource hub committed to provide high-quality expertise on child protection and gender programming. We recognize the increased investment in child protection and gender and considerable space and scope to improve effectiveness, efficiency, impact and sustainability of present Child protection and gender interventions through transformation in program strategy, program design, implementation and partnership models in thus improving impact, learning and scale. Given that children are a core stakeholder to our work, creating resources, training models and content for developing their life skills, voice and agency is one of our business commitments.

In all we do building individual skills and ensuring institution development is a crosscutting approach.

Safetitude works across the ecosystem in pursuit of well-being and safety for all

Safetitude Ecosystem

International and National

Establishing safeguarding standards across sectors by collaborating with state actors, shaping child protection laws, and frameworks for schools, healthcare, entertainment, and hospitality. Collaborating with National and International investment organizations and funding ecosystem to ensure context-responsive child protection and meaningful impact.

Community

Technical support to funding organizations and NGOs to design and operationalize child protection and gender-inclusive portfolios and programs for effective, efficient, and sustainable community impact. Creating Evidence for scale ensuring greater coverage and quality of programmes.

Institutions

Developing safeguarding systems to protect children, women, and vulnerable adults. Strengthening gender equity and child protection programs while transforming institutions through inclusive policies, strategies, and capacity building.

Individuals: Adults and Children

Empowering individuals drives personal transformation by enhancing knowledge, skills, attitudes, and behaviors. Building champions for gender equity and safeguarding fosters an environment that upholds these values in all spaces.